Business as Usual

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Definition

Business as Usual. In the context of this Standard, business as usual is to be understood as a scenario where the undertaking does not take significant actions to shift away its business model from a linear economy, i.e. an economy in which finite resources are extracted to make products that are used - generally not to their full potential - and then thrown away ('take-make-waste'), leading to waste, pollution, and the degradation of natural systems.